About the Client
i2v is a technology-driven leader in the video surveillance and security solutions space, known for its innovation in AI-powered platforms and scalable infrastructure. The company serves critical industries such as smart cities, transportation, BFSI, and enterprise security, with cutting-edge solutions that blend hardware reliability with deep analytics and intelligent automation. With a customer-first approach and a strong technical backbone, i2v continues to push boundaries in the Indian and global surveillance landscape.
Workshop Objective
This workshop aimed to elevate the core selling capabilities of the i2v sales team by reinforcing structured sales conversations, strategic prospecting, need-based selling, and high-impact negotiation skills. The goal was to align the team’s approach with consultative selling principles and improve their ability to handle complex B2B buying journeys.
Workshop Summary
Conducted over two days, this workshop focused on enabling participants to drive consultative, customer-centric sales conversations using real-world frameworks, roleplays, and assessments. Through sessions on prospecting, SPIN questioning, FAB (Features-Advantages-Benefits), need identification, negotiation tactics, and consequence management, participants developed practical skills to handle objections, qualify leads, and close deals with value-led communication.
The training emphasized understanding both implied and explicit customer needs, transitioning from product-push to solution-pull conversations, and managing late-stage price or consequence-related concerns. Activities included guided roleplays, live case breakdowns, situational exercises, and group practice—ensuring immediate skill application and mindset shift. Key outcomes:
- Greater confidence in handling high-stakes B2B sales
- Stronger questioning techniques and active listening
- Ability to align product benefits with customer pain points
- Improved readiness to navigate complex negotiations
Workshop Details
- Mode: On-Site
- Audience: Sales Team
- Batch Size: 22 Participants
- Duration: 2-day Workshop
- Customized Training Modules
- Certificates for all participants
Trainer (Speaker) Profile
- A Sales & Leadership Development Expert with 30+ years of experience across industries and sectors.
- Specialist in Sales Capability Building, Consultative Selling, and Performance Coaching, with over 2,500 workshops delivered.
- Former Head of L&D and OD at Adani Ports and Airports, leading large-scale sales and leadership transformation initiatives.
- Known for using experiential methods—roleplays, simulations, and case-based learning—to drive real-world sales performance.
