Program Overview
This masterclass, led by a digital transformation and business model innovation expert with 25+ years of experience, helps participants move beyond buzzwords to practically apply digital transformation for business advantage. The program blends conceptual frameworks, global and Indian case studies, and simulation exercises to show how digital tools can rewire customer value, operations, and monetization logic. Participants reflect on how digital impacts their lives, decode platform thinking, and build actionable business model reinvention blueprints tailored to their industry.
Features
- Understand what digital transformation means beyond technology adoption
- Analyze business model shifts driven by digital enablers
- Apply platform thinking and data-driven value creation concepts
- Build an actionable business model innovation roadmap
Target audiences
- Ops/Tech/Innovation Managers
- Senior professionals across business, tech, and strategy functions
Curriculum
- 4 Sections
- 18 Lessons
- 1 Day
Expand all sectionsCollapse all sections
- Demystifying Digital Transformation4
- 1.1Digital ≠ Tech Adoption | It = Reimagining the Business Model
- 1.2Layers of Digital Transformation: Operational Model; Customer Experience; Value Creation & Capture
- 1.3Key Terms: Cloud-Native, Digital Core, APIs, Edge-to-Cloud, Platform Play, AI@Scale
- 1.4Example: How an Indian online food ordering and delivery company didn’t digitize restaurants, it redefined “delivery”
- Business Model Innovation in the Digital Age4
- 2.1Why old business models fail (fixed value chains, linear logic, SKU-centricity)
- 2.2Types of innovation: Freemium | Subscription | Marketplace | Ecosystem Bundles | AI-as-a-service
- 2.3Business Model Canvas: dissecting Amazon, Nike, BYJU’s
- 2.4Key Concepts: Customer Stickiness, Network Effect, Recurring Revenue Logic
- Case Study – Global + Indian Examples6
- 3.1Apparel: Shein’s AI-powered fashion supply chain
- 3.2Manufacturing: GE’s Predix and the platform model for industrial IoT
- 3.3B2B: Zoho’s full-stack SaaS from India
- 3.4Retail: DMart vs. Blinkit — inventory velocity vs. last-mile speed
- 3.5Disruption Canvas (Incumbent logic vs. Disruptor logic)
- 3.6Simulation – Reinvent Your Business Model
- Digital Execution4