Program Overview
This program enables supply chain, logistics, and operations professionals to design and manage a digitally integrated, sustainable, and resilient tyre supply chain. Explore how AI-driven forecasting, smart sourcing, IoT-enabled logistics, and green initiatives can drive agility and efficiency across the value chain — from raw material sourcing to dealer delivery. This course combines conceptual learning with real-world case studies and interactive simulations to help participants align cost optimization, visibility, and sustainability goals. By integrating control tower analytics, circular supply chain design, and EPR compliance, the program helps participants build a roadmap for Supply Chain 4.0 transformation that balances performance, profitability, and environmental responsibility.
Features
- Integrate Industry 4.0 tools and analytics to enhance supply chain visibility and responsiveness
- Align demand forecasting, sourcing, and logistics to reduce cost and improve agility
- Apply sustainability and circular economy principles to supply chain design
- Develop a strategic roadmap for a digitally enabled, low-carbon, and resilient value chain.
Target audiences
- Supply Chain & Logistics Managers
- Planning & Procurement Teams
- Distribution & Warehouse Operations
- Sustainability & EHS Teams
- Plant and Regional Operations Leaders
Curriculum
- 6 Sections
- 35 Lessons
- 1 Day
- Supply Chain 4.0 – The New Paradigm in Tyre Manufacturing6
- 1.1Evolution: SC 1.0 → 4.0 – from efficiency to intelligence
- 1.2End-to-end visibility and digital twin ecosystems
- 1.3Integration of sourcing, production, and distribution under one control tower
- 1.4Tyre-specific supply chain characteristics: volume, SKU complexity, terrain challenges
- 1.5AI-driven demand planning and IoT-enabled distribution
- 1.6Exercise: Rate function’s “4.0 readiness” on a maturity matrix
- Demand Forecasting, S&OP, and Inventory Synchronization7
- 2.1AI/ML-based demand forecasting for tyre portfolios
- 2.2Collaborative S&OP cycles integrating sales, marketing, and manufacturing
- 2.3Safety stock optimization using dynamic buffer models
- 2.4Inventory allocation for replacement vs. OEM vs. export markets
- 2.5Managing product proliferation and SKU rationalization
- 2.6Case based learning: Demand sensing model improving forecast accuracy by 20% across regions
- 2.7S&OP Exercise – Balance demand-supply trade-offs for an upcoming quarter
- Smart Sourcing, Supplier Collaboration & Risk Mitigation7
- 3.1Strategic sourcing models for rubber, carbon black, and chemicals
- 3.2Multi-vendor risk mitigation and contract flexibility
- 3.3Digital procurement platforms and supplier scorecards
- 3.4Sustainable sourcing – natural rubber traceability and ISCC+ certification
- 3.5Supplier collaboration for quality, cost, and compliance improvement
- 3.6Case based learning: Supplier sustainability initiative & benchmarking against Bridgestone’s responsible sourcing framework.
- 3.7Exercise: Perform a risk heat-map for a sample raw material supply network and suggest mitigations
- Smart Logistics, Control Towers & Digital Visibility7
- 4.1Transportation Management Systems (TMS) and Route Optimization Algorithms
- 4.2Control Tower dashboards for end-to-end visibility
- 4.3IoT sensors and RFID tracking for tyre movement and condition monitoring
- 4.4Digital twins for logistics simulation and disruption management
- 4.5AI-assisted container loading, warehouse automation, and delivery ETA prediction
- 4.6Case Based Learning: Digital logistics initiative reducing dispatch time by 54%
- 4.7Exercise: Design a control tower dashboard to track KPIs like OTIF, cost per km, and carbon footprint
- Green Logistics & Circular Supply Chains6
- 5.1Carbon footprint measurement across logistics and warehousing
- 5.2Mode shift optimization (rail, multimodal, EV trucks)
- 5.3Reverse logistics for used tyres and EPR (Extended Producer Responsibility) compliance
- 5.4Reuse of packaging and waste reduction at source
- 5.5Tracking CO₂ savings and sustainability scorecards
- 5.6Green Route Optimization Activity – Redesign a tyre delivery route to balance cost and emissions
- Future-Ready Tyre Supply Chain – Resilience & Innovation Blueprint2



