Program Overview
The cornerstone of publication planning is to make sure that the key messages/objectives of the study/research reach the target audience at the right time. This program on Publication planning is designed to equip mid-level pharmaceutical professionals with the essential skills and knowledge required to effectively communicate research findings and contribute to the medical literature and pharma industry. Delivered by an industry expert with over 20 years of experience, the program emphasizes practical learning through real-life examples, case studies, and hands-on activities. Participants will gain insights into best practices for publication planning that encompassing all stages from initial concept development to final publication
Features
- Build a comprehensive and strategic publication plan from concept to dissemination.
- Apply real-world case studies to overcome common publication challenges.
- Select appropriate journals and congresses for maximum impact and visibility.
- Evaluate post-publication success using KPIs and strategic insights.
Target audiences
- Medical affairs professionals
- Medical writers & Researchers
- Regulatory affairs specialists
- Independent physicians and R&D professionals
Curriculum
- 2 Sections
- 12 Lessons
- 1 Day
Expand all sectionsCollapse all sections
- Foundations and Framework of Publication Planning6
- 1.1What is Publication Planning (PP)?
- 1.2Why is Publication Planning Essential?
- 1.3Key Components of a Comprehensive Publication Plan
- 1.4Overview of Publication Planning and Writing Deliverables
- 1.5Strategic Roadmap: From Planning to Execution – Crafting, Managing, and Monitoring
- 1.6Process Mapping: Key Elements Illustrated with a Scientific Document Example
- Execution, Evaluation, and Impact Assessment6
- 2.1Building and Managing a Publication Planning Team
- 2.2Common Challenges and Practical Solutions – With Live Examples
- 2.3Case Studies: Real-World Scenarios and Success Stories
- 2.4Post-Publication Analysis and Strategic Insights
- 2.5Tools and Platforms for Effective Publication Planning
- 2.6KPIs and Metrics for Measuring Success in Publication Planning
Instructor
