About the Client
Royal Canin is a global leader in pet nutrition and a part of Mars, Incorporated—one of the world’s largest FMCG companies. With operations across more than 100 countries, Royal Canin is known for its science-based nutritional solutions for pets, supported by advanced manufacturing, a robust global supply chain, and strong veterinary partnerships. The brand has built a reputation for precision nutrition, innovation, and consistent quality, positioning itself as a premium player in the global pet care ecosystem.
Workshop Objective
The objective of this program was to strengthen the finance team’s understanding of e-commerce business models and enable them to drive financial decision-making aligned to digital commerce dynamics.
The program focused on:
- Building clarity on e-commerce business models, revenue streams, and cost structures
- Understanding unit economics, contribution margins, and profitability levers in online channels
- Strengthening financial evaluation of e-commerce performance across marketplaces and D2C channels
- Enabling data-driven decision-making through financial metrics and analytics
- Understanding the impact of pricing, discounts, logistics, and returns on profitability
- Aligning finance teams with business and supply chain functions in e-commerce operations
Workshop Summary
This 1-day onsite workshop in Mumbai was delivered as a focused, finance-centric intervention designed to bridge the gap between traditional financial thinking and e-commerce business realities. The session followed a structured flow starting from understanding digital commerce models, moving into financial frameworks and profitability drivers, and culminating in application through real-world scenarios. The learning approach combined expert-led discussions, case-based analysis, and practical exercises to ensure participants could directly apply concepts to their business context.
Key Highlights:
- Hands-on exercises on calculating unit economics, contribution margins, and channel profitability
- Real-world case discussions on e-commerce performance across marketplaces and D2C models
- Simulation-based activities to evaluate pricing strategies, discounting, and cost optimization
- Practical frameworks to analyze the impact of logistics, returns, and inventory on financial outcomes
- Exercises on building financial models for e-commerce decision-making
- Group discussions to align finance with supply chain and commercial teams
- Application of analytics to track key performance metrics and improve visibility
- Actionable takeaways enabling participants to drive profitability and informed decision-making in e-commerce
Workshop Details
- Mode: In-Person / Onsite (Mumbai)
- Audience: Finance Team
- Batch Size: 10 Participants
- Duration: 1-Day Program
- Customized Training Modules
- Certificates for all participants
Trainer Profile
He is a finance and business strategy expert with extensive experience in advising organizations on financial planning, performance management, and strategic decision-making.
- Strong expertise in corporate finance, financial modeling, and business performance analysis
- Experience working closely with leadership teams on profitability improvement and business strategy
- Deep understanding of digital business models, including e-commerce and platform-based economics
- Proven capability in translating complex financial concepts into actionable business insights
- Experience across industries including FMCG, retail, and consulting environments
- Known for delivering practical, insight-driven sessions focused on real business challenges
His ability to connect financial frameworks with evolving digital business models makes him highly relevant for finance teams navigating the complexities of e-commerce and digital transformation.