Medical Representative (MR) Professional Skill Development Program
Strengthen field selling skills to engage doctors effectively and convert prescriptions into pharmacy sales.
This training program on professional skill development is designed for sales professionals in the pharma sector working as medical representatives. It addresses the challenge of effectively engaging healthcare professionals, managing territories, and converting prescriptions into sales while maintaining ethical marketing practices. Participants will gain the ability to plan doctor calls, communicate product value effectively during short clinic interactions, and strengthen chemist engagement to support prescription conversion. The program uses field selling scenarios, role-play exercises, and practical communication activities to ensure effective application.
Course Content
Meet Your Instructor
Guruprasad Adiga brings 33 years of rich experience in the pharmaceutical industry, progressing from Medical Representative to Marketing Head of two divisions. He began his career in 1993 as a Professional Sales Representative at Nicholas Piramal and has since worked with leading organizations including Hetero, Anglo-French Drugs, Bal Pharma, and Pharmed. His expertise spans multiple therapeutic areas such as Pain Management, Oncology, Gynecology, CNS, Dental, Nutraceuticals, Gastroenterology, and Antibiotics. Throughout his career, he has successfully led brand launches, division setup, field force training, and sales team management, driving strong business growth and building high-performing pharmaceutical teams across India.
₹80,000.00
This course includes:
- Lessons 8
- Topics 39
- Duration 1 Day
- Quizzes 0
- Language English
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